Optimizing Content Visibility in SEO

Optimize is the word where everyone sought to know that it only involves geniuses like SEO consultants with their cubicle in the corner of an office. Everyone expects they hold the liability for the optimization of a website in which it has been the mindset of most of us. That it true yet it is far from better. Everyone should be held accountable in optimizing the visibility of the content, it is not just the work of the SEO. Every B2B marketing should know this. Read more

Marketing App: Is it Safe for my Privacy?

Free service, free phone, free app are one of the greatest thing that can happen in our digital life. But having a free of anything can sometimes lead us to throwing away our privacy. With millions of free apps available for ios and android, people can just tap easily these give away software not knowing that they too are tapping away your privacy for the advertisers and marketers. Read more

Social Marketers be ready for new trend in Facebook

Social media marketing is just one of the channel used in B2B marketing. One that is actually effective in finding positive leads along the lead generation process. Using social marketing is the trendy and using Facebook, the largest social media site in the planet, is trendier. Just recently this month, Facebook just announced of adding a new feature that will expressed empathy in user’s posts but will not necessarily give a negative impact in the user’s end. Read more

Using Testimonials in Building Credibility

One way to measure a company is on how people look at their services. As a matter of fact, the opinion of the people mostly matters the most when it comes to protecting the credibility of your company. This is true in B2B marketing wherein multiple clients are subscribing their services. If the image of that B2B marketer crumbles apart, their clients may likely to withdraw their subscription or worse, sue the marketer for breaching the terms and agreement. So to further prevent this, marketers use an effective way to social proof your website. Read more

SEO: Boosting Content Popularity

Ever wonder big website gain their popularity? Here’s a tip. They use what is called SEO or search engine optimization. Well, everybody knows that I presume. If one would ask how to be good in delivering content relevancy, another one will raise a question on how to be on top of search results in Google or Bing. Here are some advises we can offer.   
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