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Different LinkedIn Ads

Different LinkedIn Ads Choices and What to Do With Them  

 

LinkedIn ads can be used in different approach in B2B marketing. The rule in PPC ad is to get more exposure of you ads from different viewers. These viewers might not be your target or they can be anyone who is not interested. Moreover, paying with the wrong ads make worse out of any investment you can put on. So in B2B marketing, it must be a guarantee that the company is getting most out of their expenses. Read more

reputation

3 Hacks In Building Reputation In Your Market  

 

reputation

 

There are many people took misunderstanding about ‘focusing on a certain single market will lose out a lot of opportunity.” True enough, some opportunity in other resource market might be missed. But keep in mind that if you put your lens under the ray of sunlight, you can amplify that ray and create a laser that will beam up your niche, saying so you will achieve more than losing less. Read more

Data Journalism

Switching Content Marketing to Data Journalism

Many of online marketers have been used to content marketing wherein it creates popularity and network of their company. It has been a common notion that content should probably be more entertaining and a little bit less than scientific.

Well, everybody gets tired of reading long text and scrolling down the screen just to get the gist of the topic. In addition, reading analytical data just in numbers are too often screech our eyes out of numerical symbols. So, Read more

Social Marketers be ready for new trend in Facebook

Social media marketing is just one of the channel used in B2B marketing. One that is actually effective in finding positive leads along the lead generation process. Using social marketing is the trendy and using Facebook, the largest social media site in the planet, is trendier. Just recently this month, Facebook just announced of adding a new feature that will expressed empathy in user’s posts but will not necessarily give a negative impact in the user’s end. Read more

Can Appointment Setting Fix Your Content Problem?

Appointment setting strategies are often favored by businesses that don’t well in making strong first impressions. Or at least, the nature of their products, services, or industry makes it hard for them to attract prospects without putting extra leg work in guiding them to a buying decision.

It might lead you to believe that this sort of process could be the perfect solution to problems with marketing content. After all, your marketing content is really just there to attract calls, inquiries, contact forms, or other meager expressions of prospect interest. Conversion is where it’s at right?

Not exactly.

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