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Optimize Emails for Mobile User

Here’s How To Optimize Emails for Mobile User

Today’s fast paced business culture is more fluid and mobile than ever before, and as a result a large number of emails get checked on a mobile device or tablet. In fact, the Radicati Group estimates that by 2022 over 900 million accounts will be accessed from mobile devices. That is a LOT of email being looked at and responded to via mobile phone–so it is probably safe to assume that your customers and prospects are all checking email while on the go. And that means it is imperative that you make sure your email marketing correspondence can easily be viewed on every type of device. Read more

Three Different Decision Makers

Three Different Decision Makers in B2B Industry

The art of decision making is indeed should be very simple –it should always lead to a good results. In doing the process, you should gather the evidence, outline the options, provide an assessment of possible outcomes and finally –decide. But in business or business marketing, it is always murkier.

Business decision-making then is a rare game. Here you see rationality of a sort – Nokia already had a high reputation in mobile in the mid-1990s and that was one motivation for its choices. But you also see a whole lot of luck. It could by now be the premier supplier of rubber to the Russian tire industry. Read more

Types of Lead Nurturing That Helps Business Grow

Types of Lead Nurturing That Helps Business Grow  

B2B marketing depends on the number of sizes business are categorized. It classifies what type of industry and market the business specializes with. This way, the process of eliminating unused resources are easy. Lead nurturing not only engage cold business leads but also helps stratify the business proponent to grow in a beautiful way. Read more

Repaint your Website

5 Quick Ways to Repaint your Website for Lead Generation  

Any company website serves as the digital office of the company in the cyber world. As times gone by, modern website is not just a typical click-through and browse through hyperlink text. More than just reading, the visitor should experience the same accommodation as what can a physical store can offer. So in short, it is not simple as throwing a “click here” button in the home page and watch the leads get in.

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Choosing Easier in Marketing

The Psychology of Choosing Easier in Marketing  

 

Making choice in this age has never been that difficult. For some people, making choice is way more difficult in a daily basis. Imagine you have to choose from twenty variety of burgers at Wendy’s and sixteen variety of coffee at Starbucks. What choices do you have when you’re all out of options? Read more

How Android 6 “Marshmallow” works with SEO marketing

Recently released android version 6.0 named “Marshmallow” and its new features help SEO building in making way to improve keyword organic search by Google. Now, keyword searching has never been so integrated according to Google. This leverage the use of SEO marketers in improving service in content provision and development. Read more