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CEO and marketing

10 Signs Your CEO Has an Obsolete Perception for Marketing  

 

In introducing new tactics in sales and marketing, we all have experience to be denied from our CEO. This is where complication happens when our CEO won’t like to recognize new ways in marketing. After all, most CEOs don’t have that marketing background and if they do, they are likely to be stuck in their own knowledge about marketing. Read more

See How Easily You Can Be an Expert Telemarketer

The dissatisfied boy reading the book

Telemarketers, telesales and sales personnel may have already gone through rough training before engaging a conversation with business owners in B2B marketing industry. Becoming a telemarketer requires not only the effective communication of an individual but the totality of one’s persuasiveness in capturing the interest of his/her listener. Sales person may come to think of it that in telemarketing, there can be no more room for improvement. Read more